Praise

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12 OCTOBER 2009

FEELING SASSY

At London Fashion Week Sass and Bide celebrated their 10th anniversary. The designer pair behind the hip Aussie brand, Heidi Middleton and Sarah-Jane Clark, filled their 2010 Spring/Summer collection with simple silhouettes decorated in heavy embellishment. Prepare to fall for loose fitting harem trousers, flowing Grecian dresses and racer-back tops glammed up with Aztec detailing which gives the relaxed brand real wow factor.

Hair director Sophie Roberts and the ghd Directive were on hand to coif the models' hair into lightly mussed half up-dos which summed up the collection's laid back yet elegant character. Long tresses were softly pulled away from the face onto the top of the head into an almost quiff-like height, before falling down the back in one long stretch.

The casual sophistication of the clothes and the undone, chic locks makes for an effortlessly cool style that lives up to its namesake, offering plenty of 'sass' to 'bide' your time with.

Filed under: Fashion on 12 OCTOBER 2009

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