Praise

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12 OCTOBER 2009

GOOT WORK

Set in a derelict car park, Josh Goot's Spring/Summer London Fashion Week show was expected to be bursting with tough attitude. Instead, a show-stopping delight of bright, paint box hues and geometric patterns was on offer. The bold orange, pink and turquoise prints sat next to simple black and white designs, popping against the stark concrete backdrop.

Whilst clean cut shift dresses, skinny legged trousers and jackets nipped in at the waist made up the bulk of the collection, it was the stunningly daring body-con dresses which had the fashionable front row going weak at the knees.

Reflecting the smooth lines of Goot's designs, the ghd Directive worked away backstage to create a sharp and refined hairstyle. The model's locks were slicked back to the crown where the hair took a softer approach, hiding behind the shoulders in one, poker straight piece and letting the clothes' striking block patterns do the talking. See the Josh Goot video from London Fashion week on ghd's Facebook fan page

Filed under: Fashion on 12 OCTOBER 2009

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