Enlightenment

FEEL THE GLOW OF WISDOM AS THE GHD DIRECTIVE SHARE THEIR VAST EXPERIENCE.

The experts of the experts, the Directive is ghd's cherry-picked team of creative professionals who are at the top of their game. Developing the latest looks for international fashion weeks, these ghd high stylers work in collaboration with the top photographers, make-up artists and art directors across the globe and are the authority on the current cut and the coolest curl. Get with the ghd Directive and find out what they are up to and how you should be working your hair.

27 MAY 2008

ghd UK EXPERT TOUR

Styling direction and fashion tour 2008

As the tour tripped its way across the UK for this year's Expert Tour, backstage at the event, the ghd Directive shared their styling tips.

What is the Summer Wave?
The Summer Wave is a technique that's been around for a while at ghd. The forties look this season is popular and this is about how to update it. The Summer Wave takes it a little tighter for a glamorous finish and we combine that with a classic curl created with a mini styler. This creates quite a forties feel at the front. It's a little bit Dita Von Teese, but a bit looser and with more movement.

What products do you use?
I'll be using creation spray on the front section where I'm using the mini styler for a good hold. Through the back I've prepped it using miracle mist and then some uplift spray on the roots and polishing serum on the ends.

What's been the highlight of the tour?
Having to get up at 4am to get to Manchester! And creating a new hairstyle for myself tomorrow. It's going to be a surprise. I'm looking forward to getting on stage and talking to people. I love it.
William Ackerley, UK Directive

Which is your favourite look from the show?
The Dark collection is more suited to me. I like the feeling and the texture. It is not something you would probably do on a day-to-day basis – this is more related to fashion and the look on the catwalk, but you can dilute it for a client in a salon situation. This is my fifth year of the tour. I'm one of the oldies! I think it's great because you can express yourself freely, whereas in a salon you're quite limited to what you can actually do. It's great working in a team and it's great working with lots of people in the Directive. For me the whole thing is very inspirational.
Anthony Grant, UK Directive

Filed under: Fashion on 27 MAY 2008

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