Join us behind the scenes at the Olivier Theyskens SS19 fashion show in Paris, with hair styled by Eugene Souleiman.

Esteemed for his romantically gothic-glam aesthetic, Olivier Theyskens’ SS19 collection lived up to expectations with a diverse yet simplistic theme throughout. From structured dresses to practically transparent knitwear, materials and patterns were at the heart of this varied range. Military style boots marched down the catwalk as a goth-chic twist on front line fashion – a current and everlasting look with ceaseless style.

Eugene Souleiman, the ambassador for ghd Fashion Week, matched Theyskens’ look with a Sleepy Hollow-esque up-do throughout the collection which was intended to project the idea that the models had actually slept on their hair. The desired outcome was a naturally textured up-do with an artfully hectic style. 

Beautiful clothes combined with ironically undone, “three day old” hair, finished with a tree branch slotted through the back of a falling ponytail make for nothing less than “Natural Chaos”. The final result was a moody, whimsical and artfully unsettling up-do, perfected with the aid of a twig. The end look conveys the story of a girl who, three nights ago, had her hair styled neatly. Three days later she now walks the catwalk dishevelled, unravelled and holding on to a mystifying secret. 

Sound familiar? We call that “Monday”.

Get the Look:

“To begin, use your hands to pull all the hair back, leaving some separation in the hair - this is not a ‘slicked back look. For texture, add Wella Professionals EIMI Ocean Spritz to give the ponytail grip, hold and leave the hair with its raw, untampered feel.”

Eugene Souleiman, ghd Fashion Week ambassador

To get the desired volume, Eugene relied on the ghd air® hair dryer, twist drying the hair before pulling back into a ponytail to give that added layer of lift required on some of the models. The hair is tied back and the adorning woodland twig is added with an invisible elastic band, ensuring everything feels seamless, mystical and dreamlike. Eugene’s process for this is:

“The ponytail is then tucked-up, curled under the elastic band and then, around the face, some of the hair is pulled out from the ponytail - the effect is a wispy, messy framing of the face. We then squash the hair to the head so it looks almost slept on.” 

Hair is pulled from the squashed ponytail to complete the ‘falling out’ feel, with extensions added to the back for those requiring some extra fly-away length and embellished the look with a crooked, satin bow. The finishing touches entail a few final tugs of the hair around the face to give an extra element of wistfulness, just before the models hit the catwalk. 



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