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TRESSES & DRESSES:
RACHEL MCADAMS

WHO: Rachel McAdams

HAIR BY: Celebrity Hairstylist, Mark Townsend

INSPIRATION: “For the 2016 SAG Awards, Rachel McAdams knew she wanted an effortless look when it came to her hair. Her black beaded gown was so stunning, so we wanted to balance it out by giving a sexy nod to 1930s coif.”

TIPS/TECHNIQUE: To achieve Rachel's lived in texture, I started by blowing out her hair with a small, round brush. Once her hair was fully dry and smoothed out, I started to create texture by using my ghd curve™ classic curl iron to wave the underneath section of her hair loosely. I love this curling iron because it features the ghd tri-zone™ technology, which allows me to style hair at the optimal temperature of 365 degrees. This ensures styles last longer without causing extra damage. I then concentrated my efforts on the top section, using the new ghd platinum™ styler, which also features the ghd tri-zone™ technology and gives added shine, to create soft bends in an “S” formation.  I then set the hair around her face with flat clips in said “S” shape and let it cool. Once I removed the clips, I sprayed her blonde locks with a dry shampoo for volume, texture and grit. The end result is an effortlessly cool take on a 1920s finger wave.”

DESIGNER: Elie Saab

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what we used:

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