HAIR STRAIGHTENERS
Our carefully curated collection of the best hair straighteners and flat irons are suitable for every hair type, texture and length, each with their own unique styling results. From slim plates to wide, and styling on the go, whatever your preference, find the perfect hair straightener for you with ghd. Explore our collection of award-winning stylers and achieve salon-worthy looks at home.
Our professional range of multi-use hair straighteners & flat irons are the perfect addition to your styling essentials, whether you’re after big, bouncy curls, loose, beachy waves or a sleek, poker-straight finish. Discover ghd’s range of award-winning hair straightener tools for ultimate, long-lasting results without compromising hair health.
Can't decide which hair straightener is the right one for your hair needs? Compare our range of professional hair straighteners to find your perfect match so you have the good hair day of your dreams.
Discover our range:
The NEW ghd Chronos Max Best Wide Plate Hair Straightener (43mm plate) has 85% larger plates⁴ for 3x faster⁵ one-stroke styling & HD results that last 24hrs. Ideal for long, thick & curly hair. Achieve sleek, shiny, and frizz-free styles with ease.
The ghd Chronos Classic Plate Hair Straightener (26mm plate) contains HD Motion-responsive technology constantly monitoring the optimum styling temperature at 185°C across both plates, making it 2x more responsive¹. Giving up to 3x more breakage protection² and 3x faster styling³ ghd chronos hair straightener delivers HD results in just one stroke.
The ghd Platinum+ Professional Hair Straightener (26mm plate) is our SMART hair straightener; it uses predictive ultra-zone™ technology to recognise the thickness of your hair and styling speed, as well as monitoring the temperature 250 times per second to keep the plates at the optimum heat. With a rounded barrel for easy curling and waves, achieve healthy, glossy hair in just one stroke.
The ghd Gold Hair Straightener (26mm plate) hair straightener features dual-zone technology, which uses heat sensors on both plates, to maintain an optimum hair-straightening temperature of 185°C achieving a salon-smooth finish.
Styling just got easier with the ghd Max Wide Plate Hair Straightener (42mm plate) hair straightener, our wide plate professional styler containing advanced dual-zone ceramic technology. Guarantees sleek and smooth results whilst cutting down styling time, perfect for long, thick or curly hair. The ghd Mini Slim Plate Hair Straightener (15mm plate) features 40% slimmer plates⁴ and slimline dual-zone™ technology, making it ideal for short hair, fringes and precision styling from the root.
The ghd Original Hair Straightener (24mm plate) hair straightener is the tool that transformed hair styling forever, now back and better than ever before. It goes from 0 to 185°C in just 30 seconds, for convenient, all-round styling.
Our 1st on the go cordless hair straightener, ghd Unplugged Cordless Hair Straightener (22mm plate) , contains a bespoke long-life lithium battery guaranteeing the performance of a regular-sized ghd styler. This portable, powerful, flight-friendly styler is the perfect top-up tool for quick, sleek and smooth hair anywhere, anytime.
¹ Vs ghd platinum+
² Vs. competitor styler working at 235°C
³ Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test.
⁴ Vs ghd gold.
⁵ Vs ghd Max. Technical test in lab show ghd Chronos max is 3X faster to achieve same high level of frizz reduction on frizzy tresses.
⁶ Consumer testing, Nov’23. 82% of 112 consumers agreed ghd chronos max gave 24-hour lasting style.
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FREQUENTLY ASKED QUESTIONS
Can I use the straightener on wet hair?
No, standard ghd straighteners should only be used on dry hair to prevent heat damage and faults. The exception is the ghd Duet Style, which is specifically designed for wet to dry styling.
Where to buy ghd straighteners?
You can buy ghd straighteners directly from ghdhair.com or through authorised retailers. Purchasing from ghd’s official site gives you access to:
- Limited-edition models
- Exclusive content
- Warranty protection for peace of mind
In South Africa, ghd straighteners range from around R2800 for the ghd Original Hair Straightener to R7500 for the ghd Duet Style Hot Air Styler. The Duet Style is the only model designed for 2-in-1 wet to dry styling, while the other models are intended for use on dry hair. Prices vary depending on features and technology.
What temperature are ghd straighteners?
All ghd straighteners heat to 185°C, which research shows is the optimal temperature for styling without causing unnecessary hair damage. This temperature is based on studies from ghd’s Cambridge R&D lab, which found 185°C delivers effective styling, long-lasting results, and reduced breakage compared to higher heat levels.
For thick hair, the ghd Chronos Max with wide plates is the best option because it covers more hair in each pass. The wider plates reduce styling time while maintaining a consistent 185°C, making it easier to smooth dense or coarse hair effectively.
Yes, ghd straighteners can be used to curl and wave hair as well as straighten it. The rounded barrel design makes it easy to create smooth curls without snagging. Tutorials are available to show different curling techniques. Check out our ghd straightener styling guide.
How do I clean my straightener safely?
How long do ghd straighteners last?
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