FLAT IRONS
Our carefully curated collection of flat irons is suitable for every hair type, texture, and length, each with its own unique styling results. From slim plates to wide, and styling on the go, whatever your preference, find the perfect flat iron for you with ghd. Explore our collection of award-winning stylers and achieve salon-worthy looks at home.
Our professional range of multi-use flat irons is the perfect addition to your STYLING ESSENTIALS, whether you’re after big, bouncy curls, loose, beachy waves, or a sleek, poker-straight finish. Discover ghd’s range of flat iron tools for ultimate, long-lasting results without compromising hair health.
The ghd Chronos contains HD Motion-responsive technology, constantly monitoring the optimum styling temperature at 365°F across both plates, making it 2x more responsive* and adapting to your styling motion with no extreme heat damage**. With 3x faster styling***, the ghd Chronos flat iron delivers high-definition results in just one stroke.
The ghd Platinum+ is our SMART flat iron; it uses predictive Ultra-Zone™ technology to recognize the thickness of your hair and styling speed, as well as monitoring the temperature 250 times per second to keep the plates at the optimum heat. With a rounded barrel for easy curling and waves, achieve healthy, glossy hair in just one stroke.
The ghd Gold® flat iron features dual-zone technology, which uses heat sensors on both plates to maintain an optimum hair-straightening temperature of 365°F, achieving a salon-smooth finish.
Styling just got easier with the ghd Max flat iron, our wide-plate professional styler containing advanced dual-zone ceramic technology. It guarantees sleek and smooth results while cutting down styling time, perfect for long, thick, or curly hair.
The ghd Original flat iron is the tool that transformed hair styling forever, now back and better than ever before. It goes from 0 to 365°F in just 30 seconds, for convenient, all-around styling.
Our first on-the-go cordless flat iron, the ghd Unplugged, contains a bespoke long-life lithium battery, guaranteeing performance of a regular-sized ghd flat iron. This portable, powerful, flight-friendly styler is the perfect top-up tool for quick, sleek, and smooth hair anywhere, anytime.
¹Vs ghd platinum+
²Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)
³Vs ghd Original. Technical test in lab show ghd Chronos is 3X faster to achieve same high level of shine on brunette tresses.
⁴Vs ghd Max. Technical test in lab show ghd Chronos max is 3X faster to achieve same high level of frizz reduction on frizzy tresses
⁵Consumer testing, Nov’23. 82% of 112 consumers agreed ghd chronos max gave 24-hour lasting style
⁶Technical test in a lab on brunette hair, measured vs. naturally dried hair
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FREQUENTLY ASKED QUESTIONS
All ghd flat irons heat to 365°F, which research shows is the optimal temperature for styling without causing unnecessary hair damage. This temperature is based on studies from ghd’s Cambridge R&D lab, which found 365°F delivers effective styling, long-lasting results, and reduced breakage compared to higher heat levels.
How long do ghd flat irons last?
You can buy ghd flat irons directly from ghdhair.com or through authorized retailers. Purchasing from ghd’s official site gives you access to
- Limited edition models
- Product personalization options Exclusive content
- Warranty protection for peace of mind
No, standard ghd flat irons should only be used on dry hair to prevent heat damage and faults. The exception is the ghd Duet Style, which is specifically designed for wet to dry styling.
For thick hair, the ghd Chronos Max with wide plates is the best option because it covers more hair in each pass. The wider plates reduce styling time while maintaining a consistent 365°F, making it easier to smooth dense or coarse hair effectively.
How do I clean my flat iron safely?
Always clean your ghd flat iron when it is unplugged and fully cooled.
Use a soft cloth to wipe the plates, and avoid harsh cleaners or water exposure to keep the device in good condition.
To maintain your ghd flat irons, keep the plates clean and store them in a heat-resistant pouch after cooling. Wipe the plates with a soft, damp cloth after each use, avoid submerging the tool in water, and ensure it is unplugged and fully cooled before cleaning.
Yes, ghd flat irons can be used to curl and wave hair as well as straighten it. The rounded barrel design makes it easy to create smooth curls without snagging. Tutorials are available to show different curling techniques. Check out our ghd flat irons styling guide.
In Australia, ghd flat irons range from around $239 for the ghd Original to $595 for the ghd Duet Style. The Duet Style is the only model designed for 2-in-1 wet to dry styling, while the other models are intended for use on dry hair. Prices vary depending on features and technology.
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