ghd one inch platinum plus styler in black with allure best of beauty award seal
ghd one inch platinum plus styler in black with allure best of beauty award seal
ghd one inch platinum plus styler in black plate close-up
ghd one inch platinum plus styler in black hinge close-up
ghd one inch platinum plus styler in black button close-up
ghd one inch platinum plus styler in black with box

GHD PLATINUM+ STYLER - 1" FLAT IRON

AWARD WINNER
Our #1 bestselling smart styler with predictive technology
Color: black

USD $279.00

  • Free Standard Shipping
  • 21 day no hassle return policy
  • 3 year warranty
GHD PLATINUM+ STYLER - 1" FLAT IRON

USD $279.00

AWARD WINNER

Discover our best selling smart styler with over 50 global beauty awards, including three Allure Best of Beauty Awards for Best Flat Iron.

No more guessing the correct styling temperature. All of our stylers are pre-set to the safer-for-hair temperature of 365°F: the optimum temperature for styling on every hair type. ghd's ultra-zone™ technology monitors heat 250x a second to maintain the healthiest temperature without extreme heat damage. Enjoy 70% stronger hair,* 75% more shine,** and 2x more color protection. 

ghd 20 Years of Hair-itage - loved by beauty enthusiasts, endorsed by stylists.

SUGGESTED USAGE
- Use on dry hair
- Spray ghd heat protect spray - bodyguard and comb through from root to tip before styling.
- Ensure that the styler is as close to the root as possible before closing the plates.
- Gently move toward the tip of the section in one simple gliding motion.
- Repeat the process with each section of hair, gliding once from roots to ends.

*reduced breakage and 2 x more color protection vs a styler working at 450ºF
**Proven to increase shine vs naturally dried hair

Allure Best of Beauty Hall of Fame Award Seal

Our most awarded smart styler

Winner of 50 global beauty awards and 3x winner of the much-coveted Allure Best of Beauty Award for Best Flatiron

ghd one inch platinum plus styler in black button close-up

Our bestselling smart styler

No more guessing the correct styling temperature. A push of a button ensures the safer-for-hair temperature of 365°F with no extreme-heat styling damage.

ghd one inch platinum plus styler in black hinge close-up

Flat iron waves

Unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek styles, curls, or waves.

Enhanced styling with less heat

Infinity sensors monitor heat 250x a second across the high-gloss plates to deliver a personalized styling experience, no matter your hair type or length.

ghd one inch platinum plus styler and heat protect spray - bodyguard

Power couple

Unlock professional end results - use the ghd platinum+ with our #1 bestselling heat protect spray - bodyguard for lightweight & invisible protection while styling.

4.5/5
GHD PLATINUM+ STYLER - 1" FLAT IRON rating review
86%
Would recommend this to a friend
Showing 1074 reviews

If you can only have one hair tool ... this is it!

If you can only have one hair tool in your arsenal, the GHD Classic 1" Styler is by far the best one to have. Like a classic little black dress or your favorite pair of jeans, this one is an essential for your hair care. GHD tools are the ONLY ones I will use on my hair. I've used a straightener daily for years, and have never experienced heat damage because of the quality of these products. The classic styler is easy to use, has a good grip on the hair, and gives sleek results every time, whether you're using it for a stick-straight style or waves. My hair is naturally wavy, coarse, and wild, and this straightener tames my hair and makes it look glossy every time. An instant confidence booster! Highly recommend!
5 / 5
5 / 5
5 / 5
snc0221
CA
5/5
Age: 35 to 44
Hair length: Mid-Length
Hair type: Coarse, Wavy, Frizzy, Dry, Coloured

MULTI-PURPOSE FLATIRON FOR STRAIGHTENING OR WAVES

I really liked using the new ghd original 1" styler. I have shoulder length, thin/low density, color-treated hair that will typically air dry into soft curls or waves with a reasonable amount of frizz. As a result, I tend to blow dry and straighten my hair every other day. The styler heated up quickly and was easy-to-use; the consistent temperature ceramic plates ensured a seamless glide through my hair with no snags. The thin barrel was particularly effective in getting close to the roots for straightening, leaving my hair soft, smooth, and frizz-free, as well as being an optimal diameter for styling my hair into soft curls and subtle waves that lasted throughout the day. This is a high quality flat iron for a reasonable price point that performs with similar functionality as higher end products. The only feature that I miss is having the silicone sleeve to protect surfaces while the straightner is cooling.
4 / 5
5 / 5
5 / 5
GREENEYEDGURRL
Chicago, Illinois
5/5
Age: 35 to 44
Hair length: Mid-Length
Hair type: Wavy, Frizzy, Curly, Dry, Coloured, Fine

Okay as a product.

Not worth the money, I have an old one, I just wanted to update it. It is okay but just okay. Save money and buy an older version.
2 / 5
3 / 5
3 / 5
Rhodesie
3/5
Age: 45 to 54
Gender: Female
Hair length: Mid-Length
Hair type: Straight

Holy Grail

This was a big ticket item for me. I thought about for quite sometime and I’m disappointed that I didn’t purchase it sooner. I have thin, wavy/curly, fine hair and this does an amazing job without damage. I get compliments on my hair whenever I use it.
5 / 5
5 / 5
5 / 5
Mojojojo4942
PNW
5/5
Age: 45 to 54
Gender: Female
Hair length: Mid-Length
Hair type: Wavy, Curly, Fine

Very fast start up time

Super fast warming up time, also with a nice sound too.. My gf loves it. I would say it’s the best hair straightener out there.
4 / 5
5 / 5
5 / 5
Justin5015
Kuala Lumpur, Malaysia
5/5
Age: 35 to 44
Gender: Male
Hair length: Mid-Length