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FLAT IRONS SALE

Plus a free gift
Get 15% off flat irons* plus a free gift ($40 value) for a limited time only! 
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FREE PERSONALIZATION

Get free personalization ($15 value) on your favorite ghd styling tool and make your styler as unique as you.

OUR MOST ADVANCED SMART STYLER

3x faster styling¹ for one stroke high-definition results that last 24 hours² with 85% more shine⁴, up to 2x less frizz⁵ and 3x more breakage protection⁶.
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3x FASTER STYLING FOR ONE STROKE RESULTS

The power of Chronos is here to answer your hair prayers, empowering women with ultra-fast styling.

85% MORE SHINE⁴

Up to 2x less frizz5, 3x more breakage protection6, high-definition curling from the root, for styles that last for 24 hrs2.

NEW HEAT PROTECTION RANGE

Heat protection is essential for every single hair type, but for hair that needs extra care, we have expanded bodyguard into a collection of heat protect sprays – now expertly formulated for colored and fine & thin hair types.

Pair together ghd chronos with your choice of ghd bodyguard for ultimate results.

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GHD DUET STYLE

ghd duet style has been designed specifically for use on wet hair featuring air-fusion™ technology, meaning you can style with no heat damage⁸.

¹Vs ghd original. Results measured by shine on brunette hair compared to naturally dried, lab test.

²Consumer testing, Jan'21. 86% of 142 consumers agreed their hair lasted 24 hours after styling

³Technical test in a lab on brunette hair, measured vs. naturally dried hair

⁴Technical test in a lab on frizzy hair, vs naturally dried hair

⁵vs. competitor styler working at 455°F

⁶Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)

⁷vs ghd platinum+

⁸No thermal hair damage detected after 100 cycles of 4 passes in wet to style mode vs naturally dried hair.