ghd X rixo

BRITISH PROFESSIONAL HAIR-STYLING TOOL BRAND GHD PARTNERED WITH PREMIUM ‘VINTAGE-INSPIRED’ FASHION BRAND, RIXO, TO SHOW ITS SS23 COLLECTION: ‘POSTCARDS FROM GOA’ AT LONDON FASHION WEEK ON SATURDAY 17TH SEPTEMBER.

Inspired by the city of Goa in India, the collection incorporates the vibrant colours and prints seen around the Latin Quarter of the city, celebrating the bold hand-painted patterns and colourful flowers which can be seen everywhere. In partnership with ghd, UK Trade Ambassador, James Earnshaw and his team brought summer simplicity to life through a soft waved look using the new ghd curve classic curl tong.

Showcased in The Hop Exchange in London Bridge, the presentation transported guests to the west coast of India with its bold, bohemian pieces presented against a backdrop of beautiful ceramics and tiles.

Bright patterns, impactful icons and soft fabrics adorn the RIXO signature hand-painted prints, sourced and reworked on new shapes and silhouettes. This season sees the brand having developed its own hand-painted patterns along with incorporating block prints for the first time.

“My absolute favourite is the ghd curve classic curl tong which we used at the SS23 RIXO show. You can use it to create anything from a bouncy wave, a faux blow dry or a beachy wave as well. This tool is that staple of the season you can use it on different hair lengths, textures and you can create many different looks with is. Its versatility is fantastic!” ghd UK Trade Ambassador, James Earnshaw

Ghd's on-the-go cordless unplugged straigthener is perfect for those last minute touch ups before models hit the runway.

Our professional helios™ hair dryer is perfect for smoothing out those flyaway strands to make your hair runway ready.

A snapshot of all our professional heated styling tools and hair styling products used to create these premium, classic looks.

“The designs in this collection are inspired by everything in Goa: from the colour of the houses to the prints on tiles, even
postcards which gives the collection its name. We took back the ideas of dried flowers, vibrant colours, vintage prints and
all the Portuguese influence of Goa and transferred into our prints which can be seen in the collection.”
RIXO Co-Founders, Orlagh McCloskey & Henrietta Rix

GHD x RIXO

RIXO

CLASSIC CURL TONG

UNPLUGGED STRAIGHTENER

HELIOS™ HAIR DRYER

HAIR STYLING PRODUCTS

MEET THE FOUNDERS

GHD x RIXO LOOKS

GLOSSY CURLS

ENHANCED CURLS

ELEGANT BUN

SOFT WAVES