International Day Women's Sale: Save up to 20%* on ghd curling irons & flat irons + FREE ghd 2-in-1 flat iron bag ($49 value) with code IWD2026 | Klarna available
ghd one inch platinum plus styler in black with allure best of beauty award seal
ghd one inch platinum plus styler in black with allure best of beauty award seal
ghd one inch platinum plus styler in black plate close-up
ghd one inch platinum plus styler in black hinge close-up
ghd one inch platinum plus styler in black button close-up
ghd one inch platinum plus styler in black with box

ghd Platinum+ Flat Iron (1 inch plate) Black

FREE GIFT AWARD WINNER
  • Ultimate smart flat iron that predicts your hair's needs
  • 70% stronger hair¹
  • 75% more shine² 
  • 2x color protection

Use code IWD2026 at checkout to receive a FREE ghd 2-in-1 heat-resistant flat iron bag & mat ($49 value). While supplies last.

Color: black

USD $319.00

*

USD $255.00

  • Free Standard Shipping
  • 21 day no hassle return policy
  • 3 year warranty

  • *$319 was the prevailing market price across retailers on 2/27/26
ghd Platinum+ Flat Iron (1 inch plate) Black

was USD $319.00

USD $255.00

FREE GIFT AWARD WINNER

Discover our best selling smart styler with over 50 global beauty awards, including four Allure Best of Beauty Awards for Best Flat Iron.

No more guessing the correct styling temperature. All of our stylers are pre-set to the optimal styling  temperature of 365°F. ghd's ultra-zone™ technology monitors heat 250x a second to maintain the healthiest temperature without extreme heat damage. Enjoy 70% stronger hair,* 75% more shine,** and 2x more color protection. 

ghd 20 Years of Hair-itage - loved by beauty enthusiasts, endorsed by stylists.

SUGGESTED USAGE
- Use on dry hair
- Spray ghd heat protect spray - bodyguard and comb through from root to tip before styling.
- Ensure that the styler is as close to the root as possible before closing the plates.
- Gently move toward the tip of the section in one simple gliding motion.
- Repeat the process with each section of hair, gliding once from roots to ends.

*reduced breakage and 2 x more color protection vs a styler working at 450ºF
**Proven to increase shine vs naturally dried hair

ghd one inch platinum plus styler in black button close-up

Our bestselling smart styler

No more guessing the correct styling temperature. A push of a button ensures the optimal styling temperature of 365°F with no extreme-heat styling damage.

ghd one inch platinum plus styler in black hinge close-up

Flat iron waves

Unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek styles, curls, or waves.

ghd one inch platinum plus styler in black plate close-up

Personalized results

Ultra-zone™ predictive technology recognizes hair thickness & speed of styling and adjusts accordingly for results personalized to you.

Enhanced styling with less heat

Infinity sensors monitor heat 250x a second across the high-gloss plates to deliver a personalized styling experience, no matter your hair type or length.

ghd one inch platinum plus styler and heat protect spray - bodyguard

Power couple

Unlock professional end results - use the ghd platinum+ with our #1 bestselling heat protect spray - bodyguard for lightweight & invisible protection while styling.

allure best of beauty hall of fame seal on a black background

OUR MOST AWARDED SMART STYLER

Winner of 50 global beauty awards and 4x winner of the much-coveted Allure Best of Beauty Award for Best Flat Iron

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4.3/5

ghd Platinum+ Flat Iron (1 inch plate) Black rating review

Terms and conditions for publication of reviews
Would recommend this to a friend
Showing 573 reviews

Can’t adjust the temp

Verified Purchase
I am not sure if I like this straightener or not. There isn’t a way to adjust the heat. It’s always the same. I have used this a few times and I don’t feel as if it straightens as well as my T3 did.
3 / 5
3 / 5
4 / 5
Monique
Boise ID
3/5
Age: 35 to 44
Gender: Female
Hair length: Mid-Length
Hair type: Straight

Reduce Frizz!

This straightener is awesome! It heats up very quickly. It has one standard temperature and is easy to use. You press the on button, wait for it to heat up, and start styling! The straightener truly does defrizz, straighten, and it keeps my hair shiny! I have curly hair and loved using this. I also like how easy it is to handle this straightener. It has a divet hear the top so your fingers won't get burned. It's lightweight and compact. I actually straightened and then used it to wave my hair. It turned out great!
MisbahA
5/5
This reviewer was incentivised (e.g. a free ghd product or entering into our ratings & reviews prize draw) in exchange for their honest review on ghdhair.com

I’m in love!

Having been a teenager in 2015, I’ve used my fair share of straighteners and none of them compare to this one. It heats up in less than 10 seconds, you read that right. SECONDS. Styling my hair took about 5 minutes, and it looks and feels so soft. I love that the straightener is compact for easy storage, sturdy without being heavy, and that it straightens without adding frizz or damage. Truly a new holy grail for me.
AnnaD
5/5
This reviewer was incentivised (e.g. a free ghd product or entering into our ratings & reviews prize draw) in exchange for their honest review on ghdhair.com

Compact flat iron

First of all I want to focus on things that I really liked. The flat iron is really compact and it would be perfect for traveling. You get also heatproof plate guard, that is really convenient for travel and overall safety. I was impressed how it reached the temperature in just seconds. It got only one button, so you cannot regulate the temperature, for some people it can be a con. I found that for my fine hair the temperature was enough to do the job. It looks stylish and modern as well. Love it.
KatsiarynaB
5/5
This reviewer was incentivised (e.g. a free ghd product or entering into our ratings & reviews prize draw) in exchange for their honest review on ghdhair.com

ghd Platinum+ Styler

The ghd Platinum+ Styler 1” is such a luxurious styling tool. This flat iron is a smart flat iron meaning it reads your hair’s needs while you are using it. It also never goes above 365 degrees so it never burns your hair. My hair is so shiny and smooth. I can also make loose waves to my hair which is an added bonus. I also like that it has an automatic sleep mode as well as well as universal voltage so you can use it anywhere in the world! It is a very well-made flat iron. It also has a long cord allowing you to style anywhere. I would definitely recommend this hair tool.
ChristinaS
4/5
This reviewer was incentivised (e.g. a free ghd product or entering into our ratings & reviews prize draw) in exchange for their honest review on ghdhair.com