Enjoy 10%

off your

  first order

Sign up today and enjoy 10% off* your first order on ghdhair.com!

By providing your email address you agree to our Privacy Policy.

* This promotion is available to new subscribers only and cannot be used
in conjunction with any other offer.

   THANK YOU

 FOR SIGNING

UP TO

     HEAR MORE

We'll be in touch soon.

The science behind perfect styling with ghd

The hottest temperature is not the key to getting your hair just how you want it. The secret is maintaining the optimum styling temperature of 185°C at all times. That's why we developed innovative tri-zone® technology that delivers a consistent and even safer-for-hair heat of 185°C across the plate, from root to tip. One stroke styling to save both your hair and your time.


WHY 185°C?

“Using heat appliances above the 185°C glass transition phase creates vertical cracks along the cuticle, causing the cuticle to lift and resulting in tangles and splits. All ghd tools maintain a continuous heat of 185°C which is the optimum and healthiest temperature to style in just one stroke, without compromising the health of your hair*. Styling below 185°C will often take many passes of the tool to achieve a good result, which is more drying to the hair and causes further split ends!”

dr tim moore, ghd chief technology officer

The ghd platinum® styler delivers a consistent temperature of 185°C across the plate, ensuring that your hair is styled at the optimum temperature throughout your style. Three heat sensors in each plate ensure that the heat is maintained at 185°C, never above, to deliver ultimate results in both hair health and styling, reducing hair breakage by over 50%* and increasing shine by 20%**.


heat styling myths

myth #1:

Turning up the temperature results in a longer lasting style

TRUTH: “The hottest temperature is not the key to getting your hair just how you want it. The secret is maintaining the optimum styling temperature of 185°C at all times. Intelligent tri-zone® technology (3 heat sensors across each plate) maintains a safer-for-hair heat of 185°C constantly and evenly from root to tip. If you use a straightener with a higher temperature you risk causing irreversible damage to the hair. Lower temperatures mean the style will not hold and you’ll be disappointed with the finished look.”

dr tim moore, ghd chief technology officer

myth #2:

Heat makes coloured hair really dull

TRUTH: “Extreme heat can cause hair colour to dull. Don’t risk using styling tools that reach super high temperatures, instead invest in the ghd platinum® styler which maintains a continual temperature of 185 degrees and is proven to be kinder to your hair colour, delivering two times more colour integratory than a styler working at 230°C.”

dr tim moore, ghd chief technology officer

learn more about heat styling:

185°C
The Science
Explained

50% LESS
BREAKAGE

IF YOU DON'T ASK, YOU DON'T GET

Get the gift you really want by sending a not-so-subtle hint.

This year I would like the

limit 19 characters
limit 150 characters
*These fields are required
They don't want to get the hint

Unfortunately, {0} doesn’t want to receive emails from ghd, so we cannot send them your hint. But don’t worry, here's a couple of ways to get what you want, including:

  1. Leave not-so-subtle hints with strategically placed magazines and the ghd adverts circled
  2. Share our social posts so they #getthehintdarling

YOU'VE SENT TOO MANY HINTS

Thank you for sending a not-so-subtle hint for the gift you want. Unfortunately, you have hit your limit for today, but come back tomorrow to make sure you get your most wanted ghd products.

THANKS {0}

Increase your chances of getting the gift you really want by sharing your hint on social.

Send more hints

Be sure to get your dream combo and send more hints.