GHD PLATINUM+ PROFESSIONAL HAIR STRAIGHTENER (26MM PLATE) WHITE
GHD PLATINUM+ PROFESSIONAL HAIR STRAIGHTENER (26MM PLATE) WHITE
platinum+ hair straightener in white plates
platinum+ hair straightener in white hinge
platinum+ hair straightener in white button
platinum+ hair straightener in white and box

GHD PLATINUM+ PROFESSIONAL HAIR STRAIGHTENER (26MM PLATE) WHITE

FREE GIFT FREE PERSONALISATION
  • Ultimate smart styler that predicts your hair's needs
  • 70% stronger hair¹
  • 75% more shine² 
  • 2x colour protection
Receive a FREE ghd style gift set worth €30 for a limited time only at checkout.
Colour: white

€269.00

Lowest price in the last 30 days was €229
RRP is €269
  • Free 3 - 5 working days delivery
  • Extended Christmas returns until 13th January 2026
  • 3 year warranty
GHD PLATINUM+ PROFESSIONAL HAIR STRAIGHTENER (26MM PLATE) WHITE

€269.00

FREE GIFT FREE PERSONALISATION

The platinum+, a ghd hair straightener so intelligent it predicts your hair's needs and constantly adapts the power to ensure the optimum styling temperature, at all times.

Featuring ultra-zone™ with predictive technology, this advanced ghd hair straightener is guaranteed to deliver consistent results while you style. The ghd platinum+ hair straightener responds to each section of your hair and styling speed to deliver the optimum temperature of 185ºC more effectively, ensuring 70% stronger hair*, 75% more shine** and 2x more colour protection. For that perfect partnership pair the ghd platinum+ styler with ghd bodyguard - heat protect spray for ultimate professional end results.

Heat is monitored over 250 times per second thanks to infinity sensors throughout the plates, ensuring a precise reading to adjust the power accordingly. So, no matter what your hair type or styling technique, ghd platinum+ will ensure you always receive the perfect amount of heat for your hair needs, personalised to you.

Each plate is precision milled to allow your hair to pass smoothly, while the rounder body is perfect for creating curls and waves, whatever your hair type. Universal voltage delivers your ghd style, wherever you may be in the world and with the automatic sleep mode, your hair needn't impact your busy schedule.

It's time to rule the hair world with the ghd platinum+ white hair straightener.

 

*reduced breakage and 2 x less colour fade vs a styler working at 230°C
**vs naturally dried hair

platinum+ hair straightener in white button

Our 1st Smart Styler

Monitors heat 250x per second to maintain 185ºC optimal styling temperature for 70% stronger hair*, 75% more shine**, and 2x more colour protection.

platinum+ hair straightener in white hinge

More than a straightener

Unique wishbone hinge and round barrel enables versatile, snag-free styling to create sleek locks, curls, flicks or waves.

platinum+ hair straightener in white plates

Personalised results

Ultra-zone™ predictive technology recognises hair thickness & speed of styling and adjusts accordingly for results personalised to you.

Enhanced styling with less heat

With advanced infinity sensors to adapt power according to hair thickness and styling speed, for professional results with no extreme heat.

AWARDS

With over 500 beauty awards won globally to date, ghd have championed innovation, performance and design over 20 years so you can enjoy a good hair day everyday.

platinum+ hair straightener in black power couples

Power couple

Unlock professional end results - use the ghd platinum+ with bodyguard heat protect spray for hair that looks and feels healthier.

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87%
Would recommend this to a friend
Showing 1152 reviews

Amazing Upgrade

Verified Purchase
Always wanted some of these and I'm so glad I took the plunge! They're lightweight, compact and the wishbone design is so much better than I imagined. My hair feels silky smooth and perfectly straight!
4 / 5
5 / 5
4 / 5
Mia9
Leicestershire
5/5
Age: 25 to 34
Gender: Female
Hair length: Long

Brilliant straighteners

Verified Purchase
I eventually treated myself to some new GHD Straighteners. It made me realise that I should have paid out and bought them earlier, instead of buying another brand. The gift bag was lovely, but the hair brush is far too big. It is huge and probably only good for someone with really long hair. 5 stars for straighteners 3 stars for set because of over sized hairbrush.
5 / 5
5 / 5
5 / 5
HilltopBoo
Aberdeenshire
5/5
Age: 55 to 64
Gender: Female
Hair length: Mid-Length
Hair type: Wavy

Perfect straighteners

Verified Purchase
I bought to replace old ones that stopped working.great price
5 / 5
5 / 5
5 / 5
Digirl
Lincolnshire
5/5
Age: 55 to 64
Gender: Female
Hair length: Long
Hair type: Frizzy, Coloured, Thick

Great bundle!

Verified Purchase
I bought this a couple of weeks ago, it is compact, light weight easy to use I love the bag, the brush is a bit heave though, but it feels nice when brushing the hair.
4 / 5
5 / 5
5 / 5
Yurii
Dublin
4/5
Age: 25 to 34
Gender: Female
Hair length: Long
Hair type: Straight

ghd Duet Blowdry Festive Gift Set Cherry Chic

I recently tried ghd Duet Blowdry Festive Gift Set Cherry Chic and overall I’m quite happy, it’s become a really useful tool for my daily routine. ✅ What I like * As someone with medium-length, wavy, coloured hair, I appreciate that this tool dries and smooths at once. Often my hair ends up frizzy or undefined after air-drying, but with this brush I get a polished, neat look in far less time. * The finish is shiny, smoother, and has less frizz than when I try to straighten or dry with my older tools. My waves look more controlled, the colour shows better in the light, and the overall result feels more “professional.” * It’s convenient and time-saving, ideal for busy mornings before work. Instead of juggling a hair-dryer + brush + straightener, this 2-in-1 tool simplifies the process: one pass and I’m mostly done. * Because of the low-heat/air-flow design, I feel a bit more confident that I’m not over-damaging my hair, which for coloured hair is particularly important. ⚠️ What surprised me / minor annoyances * It took me a few tries to get the hang of it. For best results I need to start with towel-dried hair (not soaking wet), and work in sections, otherwise the smoothing and shine aren’t as good. I can see why some people say there’s a small learning curve. * On days when my hair was recently coloured or I skipped a hair mask, the brush felt a bit heavier than I expected, especially if I’m doing a full dry + style session. Not a deal breaker, but something to be aware of. * While the result is often smooth and polished, the “blowout” look isn’t as sleek or bone-straight as I sometimes get with a flat iron + dryer. If I’m going for very straight, poker-straight hair, I still find myself reaching for a straightener. 🎯 For whom I think it works best (like me) If you, like me, have medium-length wavy or slightly textured hair (especially if it’s coloured), and you appreciate a natural, polished look rather than super-straight hair, this brush is a fantastic choice. It’s especially useful if you want something quick, low-fuss, and lower-impact on hair health, ideal for everyday professional life when you don’t have time for a full styling routine. 💡 My verdict For my lifestyle, hair type, and styling needs, the ghd Duet Blowdry is a keeper, it streamlines my routine and delivers consistently good results. I wouldn’t expect it to replace a straightener for ultra-sleek styles, but as a daily or regular styling tool, it’s excellent.
4 / 5
4 / 5
4 / 5
Laura
Glasgow, Scotland
4/5
Age: 35 to 44
Hair length: Mid-Length
Hair type: Wavy, Frizzy, Coloured, Thick
This reviewer was incentivised (e.g. a free ghd product or entering into our ratings & reviews prize draw) in exchange for their honest review on ghdhair.com