NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK
NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK

NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK

NEW LIMITED EDITION
$20 Donation
FREE PERSONALISATION

Perfection takes plates! Experience 85% larger plates¹ for effortless, faster styling.

  • 3× faster² one‑stroke styling for HD results that last 24 hrs³
  • $20 NZD from every sale of the limited edition pink collection goes to Breast Cancer Foundation NZ.
  • Includes luxury matching heat-resistant bag¹¹ (valued at $55)
Colour: dusted pink

NZD $529.00

NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER (43MM PLATE) DUSTED PINK

NZD $529.00

NEW LIMITED EDITION $20 Donation FREE PERSONALISATION

Introducing the ghd chronos max professional HD motion-responsive™ wide plate hair straightener - reimagined in dreamy dusted pink with refined rose-gold accents. A statement in both performance and purpose, this limited edition colour continues our longstanding commitment to raising funds and awareness for breast cancer charities, with $20 NZD donated to Breast Cancer Foundation NZ.

Engineered for high-definition styling, ghd chronos max is 2x more responsive⁴ for 3x faster² results, making it the ultimate wide plate hair straightener for long, thick and curly hair. Designed to transform in just one stroke, it delivers sleek, smooth results with no extreme heat damage¹⁰.

At its core lies intelligent HD motion-responsive™ technology, which continuously adapts to your styling movements and adjusts power accordingly. Maintaining the optimum 185°C, it ensures precise heat monitoring for styles that last up to 24 hours³ - even on thicker hair types. With up to 2x more breakage protection⁵, you can achieve high-definition results without compromise.

The ghd chronos max wide hair straightener features 85% larger¹ ceramic floating plates, paired with 24% thinner edges⁹ and a softly curved design to glide closer to the roots. The result is flawless root-to-tip styling from every angle. Expect up to 90% more shine⁶, 2.5x less frizz⁷ and hair that is up to 3x straighter in just one stroke⁸ - all without extreme heat¹⁰.

It’s more than a hair straightener. The ultra-ergonomic curved silhouette allows you to move effortlessly between polished straight styles, soft waves and relaxed flicks with a simple turn of the hand - giving you complete creative control.

Giving you total peace of mind the sleep mode automatically switches off after 10 minutes of inactivity, while universal voltage, a protective plate guard and a professional-length 2.7m cable ensure styling confidence wherever you are.

Finished with a 2-year warranty, ghd chronos max is your definitive wide plate styler - delivering salon-worthy results at home, beautifully dressed in soft pink.

¹ Vs ghd gold.
² Vs ghd max. Technical test in lab show ghd chronos max is 3X faster to achieve same high level of frizz reduction on frizzy tresses.
³ Consumer testing, Nov’23. 82% of 112 consumers agreed ghd chronos max gave 24-hour lasting style.
⁴ Vs ghd platinum+ with ultra-zone technology.
⁵ Vs competitor styler operating at 235°C.
⁶ Technical test in a lab on brunette hair, measured vs. naturally dried hair.
⁷ Technical test in a lab on frizzy hair, vs naturally dried hair.
⁸ Technical test in a lab on wavy hair, vs naturally dried hair.
⁹ Vs ghd max.
¹⁰ Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown Caucasian hair (a "Strength Reduction"). Extreme heat damage is a Strength Reduction of more than 0.005​.
¹¹ Heat-resistant bag should only be used with ghd products.

IDEAL FOR LONG, THICK & CURLY HAIR

The close to edge plates with ultra-gloss coating are 85% larger¹ to provide easy glide and up to 90% more shine⁶ while the 24% thinner edges⁹ allow for close-to-root styling.

NO EXTREME HEAT DAMAGE

ghd is obsessed with understanding how plates create style, and how and when plate temperatures can cause damage. The science shows that 185°C is the optimal plate temperature for the average user to prevent extreme heat damage¹⁰.

HIGH-DEFINITION RESULTS

With HD results for up to 90% more shine⁶, 2.5x less frizz in one stroke⁷ and no extreme heat damage¹⁰.

OUR COMMITMENT

For 23 years, ghd has raised over $25.5 million for breast cancer charities around the world. We want all women to feel empowered  and with each ghd chronos max pink wide plate hair straightener purchased, $20 NZD is donated to Breast Cancer Foundation NZ.

POWER COUPLE

Changing the game of heat styling protection, introducing our #1 bestseller ghd bodyguard, now available for all hair types, fine & thin hair, and coloured hair, making it the ultimate protection for the ultimate hair straightener.

HELP ME CHOOSE

Want to know why the ghd chronos max hair straightener is best for you? Use our comparison tool here to find out why.

TRIED & TESTED BY PROFESSIONALS

"I always thought it was not possible to improve on perfection, but then I tried ghd chronos. Having the ability to create such beautiful definition on curls, waves and sleeker styles with the added benefit of speed is game changing when working as a professional. Additionally for consumers, you’ll be able to achieve more shape and shine than before…faster or with larger sections!!" - Dafydd Thomas - Global Director of Education

ALSO AVAILABLE AS A CLASSIC PLATE STRAIGHTENER

Don’t need a wide plate? No problem - you can still get the benefits. ghd chronos has the same great tech and delivers 3x faster styling² for one stroke high-definition results that last 24hrs³, now with its own pink makeover. SHOP NOW.

Awards

With over 550 beauty awards won globally to date, ghd have championed innovation, performance and design over 20 years so you can enjoy a good hair day everyday.