NEW GHD CHRONOS MAX BEST WIDE PLATE HAIR STRAIGHTENER FESTIVE GIFT SET

Check-in to glamour this festive season and celebrate the joy of effortless, timeless hair with the ghd Chronos Max festive gift set. Created for those with long, thick or curly hair, this luxurious pairing features the new ghd Chronos Max professional HD motion-responsive wide plate hair straightener, accompanied by the All-Rounder Paddle Brush and a sleek heat-resistant bag (worth R1460).¹

Engineered for transformation in just one stroke, the Chronos Max introduces the latest hair straightener's innovation from ghd – our most responsive technology to date. Featuring HD motion-responsive technology, the hair straightener continuously adapts to your hand’s movement, adjusting power to deliver ultra-precise heat at the optimal 185˚C. The result? High-definition styles that last up to 24 hours⁴, even on the most challenging hair types, while offering 2x more breakage protection.⁵

Designed to redefine styling speed and efficiency, Chronos Max is 2x more responsive² and 3x faster³ than previous generations, making it the ultimate styling companion for high-performance, high-gloss results. The 85% larger⁹ ceramic floating plates glide effortlessly, delivering up to 90% more shine⁶, 2.5x less frizz⁷, and up to 3x straighter hair in one stroke.⁸

With its wider plates and thinner edges with a curved design¹⁰, Chronos Max gives you greater control closer to the root for flawless results from root to tip at any angle. Whether you're creating sleek straight looks, soft flicks or voluminous waves, the ultra-ergonomic form allows seamless styling with a simple twist of the wrist.

Peace of mind comes as standard – with automatic sleep mode after 10 minutes of inactivity, universal voltage, a professional-length 2.7m cable and a protective plate guard.

Complete your routine with the All-Rounder Paddle Brush – the everyday essential for detangling, blow-drying, and smoothing mid to long hair – and keep your styling tools safe and ready wherever you go with the included heat-resistant bag.¹

¹ Heat-resistant bag should only be used with ghd products.

² Vs ghd Platinum+ with ultra-zone technology.

³ Vs ghd Max. Technical test in lab show ghd Chronos Max is 3x faster to achieve same high level of frizz reduction on frizzy tresses

⁴ Consumer testing, Nov’23. 82% of 112 consumers agreed ghd Chronos Max gave 24-hour lasting style.

⁵ Vs competitor styler working at 235˚C.

⁶ Technical test in a lab on brunette hair, measured vs. naturally dried hair.

⁷ Technical test in a lab on frizzy hair, vs naturally dried hair.

⁸ Technical test in a lab on wavy hair, vs naturally dried hair.

⁹ Vs ghd Gold.

¹⁰ Vs ghd Max.

¹¹ Extreme heat is any heat treatment causing fractional wet tensile strength reduction per cycle greater than 0.001, measured over at least 100 cycles on brown Caucasian hair (a "Strength Reduction"). Extreme heat damage is a Strength Reduction of more than 0.005​