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TAKE CONTROL NOW

Help us on this journey. Discover more and learn how to self-check.

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THE PINK AGENDA

The Pink Agenda (TPA) is a nonprofit organization committed to raising money for breast cancer research and care, as well as awareness of the disease among young professionals. Born of the belief that engaging today’s generation can go a long way toward finding tomorrow’s cure, TPA finds, funds, and partners with people and programs that are improving the lives of those impacted by breast cancer and conducting the groundbreaking research necessary to improve their outcomes.

$10 DONATED FROM EVERY PINK PRODUCT PURCHASED

Over the last 20 years ghd have donated more than $23 million for breast cancer charities worldwide to raise awareness for the cause. We're committed to raising funds every year with our Pink collection.

HOW TO SELF CHECK

It's important to check your breasts regularly and we want you to have the confidence to do so with this self-check video.

BECKSY'S STORY

Meet our muse, Becksy, who discovered she had breast cancer just before her 30th birthday.