The PinkDrive® NPC’s cardinal purpose is to contribute meaningfully towards preventing as many people as it can, from succumbing to breast, cervical, prostate, and testicular cancer. Its primary focus is on citizens without access to reasonable care for these conditions, and who reside in areas where health services do not reach.
They recognise that treatable cancers receiving even the basic levels of care could translate into varying lengths of extended life for the afflicted when detected and treated early. Their mandate is to promote awareness and early detection of, and screening for gender-related cancers in the general population of South Africa, using the message, “Early detection will help to prolong life.”
