Discover Pink

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For 21 years the ghd pink collection has been at the heart of ghd. Raising awareness around self-checking for breast cancer and more than $24 million for breast cancer charities worldwide through annual pink limited editions, this is a cause that ghd, and ghd employees, care passionately about.

For this year’s pink campaign we look inside to the cornerstone of the ghd organisation, the employees at ghd, who share their heartfelt stories and experiences of how breast cancer has personally affected them and their loved ones.

Breast cancer touches the lives of so many and ghd is committed to raising awareness and funds every year for breast cancer charities with the limited edition pink collection.

£10 per product sold in the UK is paid to Breast Cancer Now. Breast Cancer Now is a charity registered in England and Wales (1160558), Scotland (SC045584) and the Isle of Man (1200).

The 2024 ghd limited edition pink collection consists of the award-winning products in fondant pink. With every purchase of our limited edition pink stylers, you will also receive a heat-resistant soft touch zip bag (worth £21.95).

Thank you to our five employees and former employees who kindly volunteered to share their personal stories as part of this campaign: Janine J (ghd UK), Jennifer L (ghd US), Belen C (ghd Spain), Giada B (ghd Italy) and Lisa B (ghd France).

It's important to check your breasts regularly and we want you to have the confidence to do so with this self-check video.

Breast Cancer Now are here for everyone affected by the disease.  They fund life-saving research, campaign for change and provide information and support to anyone affected by breast cancer.