GHD PLATINUM+ PROFESSIONAL HAIR STRAIGHTENER (26MM PLATE) WHITE

The ghd platinum+ hair straightener - our first ever smart styler, so intelligent it predicts your hair's needs and constantly adapts the power to ensure the optimum styling temperature, at all times.

Featuring ultra-zone® with predictive technology, this ghd hair straightener is guaranteed to deliver consistent results while you style. The ghd platinum+ hair straightener responds to each section of your hair and styling speed to deliver the optimum temperature of 185ºC more effectively, ensuring 70% stronger hair¹, 75% more shine² and 2x more colour protection¹. Heat is monitored over 250 times per second thanks to infinity sensors throughout the plates, ensuring a precise reading to adjust the power accordingly. So, no matter what your hair type or styling technique, ghd platinum+ will ensure you always receive the perfect amount of heat for your hair needs.

Each plate is precision milled to allow your hair to pass smoothly, while the rounder body is perfect for creating curls and waves, whatever your hair type. Universal voltage delivers your ghd style, wherever you may be in the world and with the automatic sleep mode, your hair needn't impact your busy schedule.

For that perfect partnership pair the ghd platinum+ styler with GHD BODYGUARD - HEAT PROTECT SPRAY for ultimate professional end results.

It's time to rule the hair world with the ghd platinum+ white hair straightener.

¹reduced breakage and 2 x more colour protection vs a styler working at 230ºC
²proven to increase shine vs. naturally dried hair.
³Extreme heat damage is a fractional wet tensile strength reduction per cycle above 0.005, measured over at least 100 cycles on brown Caucasian hair (a “Strength Reduction”)